Book review: Marketing your library’s electronic resources

Research output: Contribution to journalBook/Film/Article review

Abstract

Lizz Jennings reviews a concise and practical guide to marketing library e-resources which offers the busy professional a structured approach to planning a successful campaign.
LanguageEnglish
JournalAriadne
Issue number71
StatusPublished - 9 Jul 2013

Fingerprint

Marketing
Resources
Electronic resources
Planning

Cite this

Book review : Marketing your library’s electronic resources. / Jennings, E.

In: Ariadne, No. 71, 09.07.2013.

Research output: Contribution to journalBook/Film/Article review

@article{77d3252a84f84cf6bbc2341b9a7e4bdc,
title = "Book review: Marketing your library’s electronic resources",
abstract = "Lizz Jennings reviews a concise and practical guide to marketing library e-resources which offers the busy professional a structured approach to planning a successful campaign.",
author = "E Jennings",
year = "2013",
month = "7",
day = "9",
language = "English",
journal = "Ariadne",
issn = "1361-3200",
number = "71",

}

TY - JOUR

T1 - Book review

T2 - Ariadne

AU - Jennings,E

PY - 2013/7/9

Y1 - 2013/7/9

N2 - Lizz Jennings reviews a concise and practical guide to marketing library e-resources which offers the busy professional a structured approach to planning a successful campaign.

AB - Lizz Jennings reviews a concise and practical guide to marketing library e-resources which offers the busy professional a structured approach to planning a successful campaign.

UR - http://www.ariadne.ac.uk/issue71/jennings-rvw

M3 - Book/Film/Article review

JO - Ariadne

JF - Ariadne

SN - 1361-3200

IS - 71

ER -