Bollywood's Global Reach: Consuming the Diasporic Consciousness

Amy Takhar, Pauline Maclaran, Lorna Stevens

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Article numberVol 32, No. 3
Pages (from-to)266-279
Number of pages14
JournalJournal of Macromarketing
Volume32
Issue number3
Publication statusPublished - 1 Sep 2012

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