“Behind the curtain of the targeting machine”: political parties A/B testing in action

Tristan Hotham

Research output: Chapter or section in a book/report/conference proceeding › Book chapter

Original language	English
Title of host publication	UK Election Analysis
Publisher	The Centre for Comparative Politics and Media Research
Pages	88-90
Number of pages	2
ISBN (Electronic)	978-1-910042-23-6
ISBN (Print)	978-1-910042-24-3
Publication status	Published - 24 Dec 2019

ASJC Scopus subject areas

@inbook{73816fcee02f4c9aa84afaa9bc9f877e,

title = "“Behind the curtain of the targeting machine”: political parties A/B testing in action",

author = "Tristan Hotham",

year = "2019",

month = dec,

day = "24",

language = "English",

isbn = "978-1-910042-24-3",

pages = "88--90",

booktitle = "UK Election Analysis",

publisher = "The Centre for Comparative Politics and Media Research",

}