Automotive enterprise transformation: Build to order as a sustainable and innovative strategy for the automotive industry?

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Original language	English
Pages (from-to)	33-52
Journal	Journal of Enterprise Transformation
Volume	3
Issue number	1
DOIs	https://doi.org/10.1080/19488289.2013.784223
Publication status	Published - 2013

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title = "Automotive enterprise transformation: Build to order as a sustainable and innovative strategy for the automotive industry?",

author = "Glenn Parry and Jens Roehrich",

year = "2013",

doi = "10.1080/19488289.2013.784223",

language = "English",

volume = "3",

pages = "33--52",

journal = "Journal of Enterprise Transformation",

issn = "1948-8289",

publisher = "Taylor and Francis",

number = "1",

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T1 - Automotive enterprise transformation

T2 - Build to order as a sustainable and innovative strategy for the automotive industry?

AU - Parry, Glenn

AU - Roehrich, Jens

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DO - 10.1080/19488289.2013.784223

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EP - 52

JO - Journal of Enterprise Transformation

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