Automotive enterprise transformation

Build to order as a sustainable and innovative strategy for the automotive industry?

Glenn Parry, Jens Roehrich

Research output: Contribution to journalArticle

4 Citations (Scopus)
76 Downloads (Pure)
Original languageEnglish
Pages (from-to)33-52
JournalJournal of Enterprise Transformation
Volume3
Issue number1
DOIs
Publication statusPublished - 2013

Cite this

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title = "Automotive enterprise transformation: Build to order as a sustainable and innovative strategy for the automotive industry?",
author = "Glenn Parry and Jens Roehrich",
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