Automotive e-hubs: Exploring motivations and barriers to collaboration and interaction

M B Howard, R T Vidgen, P Powell

Research output: Chapter or section in a book/report/conference proceedingChapter or section

1 Citation (SciVal)


Business-to-business electronic marketplaces or 'e-hubs' are adopted by organisations seeking to achieve dramatic reductions in cost. While initially heralded in such industries as the automotive sector as the key to restructuring old economy firms, the claims for e-hubs now appear optimistic. This chapter explores collaboration and interaction by examining four cases of e-hub adoption by vehicle manufacturers and suppliers. A conceptual framework emerges from this examination that helps to assess the real benefits of electronic applications -not the hyperbole -by revealing firm and industry level motivations and barriers. The framework explains the dissonance between expected and realised benefits, and extends thinking on information system barriers. It concludes with recommendations for how best to adopt e-hubs in terms of supply topology, buyer-supplier relationships, leadership and how to avoid disbenefits.
Original languageEnglish
Title of host publicationBuild To Order
Subtitle of host publicationThe Road to the 5-Day Car
EditorsGlenn Parry, Andrew Graves
Place of PublicationLondon
Number of pages23
ISBN (Electronic)9781848002258
ISBN (Print)9781848002241
Publication statusPublished - 2008


Dive into the research topics of 'Automotive e-hubs: Exploring motivations and barriers to collaboration and interaction'. Together they form a unique fingerprint.

Cite this