The automobile insurance is a massive sector of the whole property insurance industry in China. However, there is a big deficit in this huge market. Since the existing pricing models are only based on the cost and risk factors, we propose a share of choice model based on conjoint analysis and mathematical programming that combines consumers' perception and market share. This model provides a new method to optimize the design of automobile insurance products in China.
|Title of host publication||2012 IEEE International Conference on Service Operations and Logistics, and Informatics (SOLI)|
|Publication status||Published - 1 Jul 2012|
|Event||2012 IEEE International Conference on Service Operations and Logistics and Informatics (SOLI) - Suzhou, China|
Duration: 8 Jul 2012 → 10 Jul 2012
|Conference||2012 IEEE International Conference on Service Operations and Logistics and Informatics (SOLI)|
|Period||8/07/12 → 10/07/12|