An Experiential Account of Happiness in Life and in Ads

J. J. Brakus, Lia Zarantonello, B. H. Schmitt

Research output: Contribution to conferencePaper

Original languageEnglish
Publication statusPublished - 2013
Event42nd AMS Annual Conference - Monterey, USA United States
Duration: 15 May 201318 May 2013

Conference

Conference42nd AMS Annual Conference
CountryUSA United States
CityMonterey
Period15/05/1318/05/13

Cite this

Brakus, J. J., Zarantonello, L., & Schmitt, B. H. (2013). An Experiential Account of Happiness in Life and in Ads. Paper presented at 42nd AMS Annual Conference, Monterey, USA United States.