An examination of the coercive power-satisfaction relationship within a relational exchange: the moderating role of dealer resistance

Tunga Kiyak, Anthony S. Roath, Kim E. Schatzel

Research output: Contribution to journalArticle

8 Citations (Scopus)
Original languageEnglish
Pages (from-to)3-27
JournalJournal of Marketing Channels
Volume8
Issue number3-4
DOIs
Publication statusPublished - 4 May 2001

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