Alliances and networks

creating success in the UK fair trade market

Research output: Contribution to journalArticle

54 Citations (Scopus)

Abstract

Data from a longitudinal study into the key management success factors in the fair trade industry provide insights into the essential nature of inter-organizational alliances and networks in creating the profitable and growing fair trade market in the UK. Drawing on three case studies and extensive industry interviews, we provide an interpretive perspective on the organizational relationships and business networks and the way in which these have engendered success for UK fair trade companies. Three types of benefit are derived from the networks: competitive developments through virtual integration in which the organizations remain flexible and small while projecting size to the market; intellectual developments through the sharing of intellectual capital with a diverse network of organizations in many fields; and ideological developments through an ideological network of like-minded individuals by which the companies can prevent the co-opting of the original purpose of fair trade. However, relative success at leveraging these benefits is influenced by three managerial factors: partner choice, partner use and partner management.
Original languageEnglish
Pages (from-to)109-126
Number of pages18
JournalJournal of Business Ethics
Volume86
Issue numberS1
DOIs
Publication statusPublished - 2009

Fingerprint

market
industry
management
longitudinal study
Fair trade
Alliances
Fair Trade
interview
Industry
Longitudinal study
Intellectual capital
Interpretive
Business networks
Success factors
Flexible organizations
Factors
Business Networks
Longitudinal Study
Intellectual Capital

Keywords

  • Sustainability
  • fair trade
  • commercialization
  • alliances and networks
  • ideology

Cite this

Alliances and networks : creating success in the UK fair trade market. / Davies, Iain A.

In: Journal of Business Ethics, Vol. 86, No. S1, 2009, p. 109-126.

Research output: Contribution to journalArticle

@article{9c37a0e5fbf74027845e98590c405b89,
title = "Alliances and networks: creating success in the UK fair trade market",
abstract = "Data from a longitudinal study into the key management success factors in the fair trade industry provide insights into the essential nature of inter-organizational alliances and networks in creating the profitable and growing fair trade market in the UK. Drawing on three case studies and extensive industry interviews, we provide an interpretive perspective on the organizational relationships and business networks and the way in which these have engendered success for UK fair trade companies. Three types of benefit are derived from the networks: competitive developments through virtual integration in which the organizations remain flexible and small while projecting size to the market; intellectual developments through the sharing of intellectual capital with a diverse network of organizations in many fields; and ideological developments through an ideological network of like-minded individuals by which the companies can prevent the co-opting of the original purpose of fair trade. However, relative success at leveraging these benefits is influenced by three managerial factors: partner choice, partner use and partner management.",
keywords = "Sustainability, fair trade, commercialization , alliances and networks , ideology",
author = "Davies, {Iain A.}",
year = "2009",
doi = "10.1007/s10551-008-9762-8",
language = "English",
volume = "86",
pages = "109--126",
journal = "Journal of Business Ethics",
issn = "0167-4544",
publisher = "Springer Netherlands",
number = "S1",

}

TY - JOUR

T1 - Alliances and networks

T2 - creating success in the UK fair trade market

AU - Davies, Iain A.

PY - 2009

Y1 - 2009

N2 - Data from a longitudinal study into the key management success factors in the fair trade industry provide insights into the essential nature of inter-organizational alliances and networks in creating the profitable and growing fair trade market in the UK. Drawing on three case studies and extensive industry interviews, we provide an interpretive perspective on the organizational relationships and business networks and the way in which these have engendered success for UK fair trade companies. Three types of benefit are derived from the networks: competitive developments through virtual integration in which the organizations remain flexible and small while projecting size to the market; intellectual developments through the sharing of intellectual capital with a diverse network of organizations in many fields; and ideological developments through an ideological network of like-minded individuals by which the companies can prevent the co-opting of the original purpose of fair trade. However, relative success at leveraging these benefits is influenced by three managerial factors: partner choice, partner use and partner management.

AB - Data from a longitudinal study into the key management success factors in the fair trade industry provide insights into the essential nature of inter-organizational alliances and networks in creating the profitable and growing fair trade market in the UK. Drawing on three case studies and extensive industry interviews, we provide an interpretive perspective on the organizational relationships and business networks and the way in which these have engendered success for UK fair trade companies. Three types of benefit are derived from the networks: competitive developments through virtual integration in which the organizations remain flexible and small while projecting size to the market; intellectual developments through the sharing of intellectual capital with a diverse network of organizations in many fields; and ideological developments through an ideological network of like-minded individuals by which the companies can prevent the co-opting of the original purpose of fair trade. However, relative success at leveraging these benefits is influenced by three managerial factors: partner choice, partner use and partner management.

KW - Sustainability

KW - fair trade

KW - commercialization

KW - alliances and networks

KW - ideology

UR - http://www.scopus.com/inward/record.url?scp=65049085905&partnerID=8YFLogxK

UR - http://dx.doi.org/10.1007/s10551-008-9762-8

U2 - 10.1007/s10551-008-9762-8

DO - 10.1007/s10551-008-9762-8

M3 - Article

VL - 86

SP - 109

EP - 126

JO - Journal of Business Ethics

JF - Journal of Business Ethics

SN - 0167-4544

IS - S1

ER -