A Better Way to Pilot Emerging Technologies IKEA didn’t give up on drones for inventory management after pilots fizzled — it came up with a better approach for testing new technologies

Torbjørn Netland, Omid Maghazei, Michael Lewis

Research output: Contribution to specialist publicationArticle

Original languageEnglish
Number of pages4
Specialist publicationMIT Sloan Management Review
Publication statusPublished - 30 Jun 2023

ASJC Scopus subject areas

  • General Decision Sciences
  • Business and International Management
  • Strategy and Management
  • Management of Technology and Innovation

Cite this