| Original language | English |
|---|---|
| Pages (from-to) | 182-187 |
| Journal | Journal of Macromarketing |
| Volume | 19 |
| Issue number | 2 |
| DOIs | |
| Publication status | Published - 1 Dec 1999 |
Keywords
- Sustainability
T. A. Klein, P. Mcdonagh, A. Prothero, R. Mittelstaedt
Research output: Contribution to journal › Article › peer-review
| Original language | English |
|---|---|
| Pages (from-to) | 182-187 |
| Journal | Journal of Macromarketing |
| Volume | 19 |
| Issue number | 2 |
| DOIs | |
| Publication status | Published - 1 Dec 1999 |