1999 Macromarketing Seminar Abstracts: Macromarketing and Twenty-First Century Challenges

T. A. Klein; P. Mcdonagh; A. Prothero; R. Mittelstaedt

doi:10.1177/0276146799192008

1999 Macromarketing Seminar Abstracts: Macromarketing and Twenty-First Century Challenges

T. A. Klein
, P. Mcdonagh
, A. Prothero
, R. Mittelstaedt

Management

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	182-187
Journal	Journal of Macromarketing
Volume	19
Issue number	2
DOIs	https://doi.org/10.1177/0276146799192008
Publication status	Published - 1 Dec 1999

Keywords

Sustainability

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10.1177/0276146799192008

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title = "1999 Macromarketing Seminar Abstracts: Macromarketing and Twenty-First Century Challenges",

keywords = "Sustainability",

author = "Klein, \{T. A.\} and P. Mcdonagh and A. Prothero and R. Mittelstaedt",

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T2 - Macromarketing and Twenty-First Century Challenges

AU - Klein, T. A.

AU - Mcdonagh, P.

AU - Prothero, A.

AU - Mittelstaedt, R.

PY - 1999/12/1

Y1 - 1999/12/1

KW - Sustainability

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IS - 2

ER -

1999 Macromarketing Seminar Abstracts: Macromarketing and Twenty-First Century Challenges

Keywords

Access to Document

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