Research output per year
Research output per year
Mr
Claverton Down, 1 West 5.112
BA2 7AY Bath
UK United Kingdom
I have a deep interest in sport marketing and consumer behaviour, sport events and sponsorship management, and sport ecology and sustainable development within the sport industry. I am particularly intrigued by how sport events and sponsorship management can influence consumer perceptions and contribute to economic, social, and environmental development. I am eager to continue learning and expanding my knowledge in these areas, with the hope of applying this understanding to address real-world challenges and foster positive change and innovation in the industry.
Currently, I am exploring how knowledge gained through research in these areas can be translated into strategies that enhance consumer engagement and support the long-term growth of the sport industry. I look forward to connecting with professionals and organisations who share the vision of using sport as a catalyst for positive change.
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
Research output: Contribution to conference › Abstract › peer-review
Research output: Contribution to conference › Abstract › peer-review
Research output: Contribution to conference › Abstract › peer-review
Research output: Contribution to conference › Abstract › peer-review
Research output: Contribution to journal › Article › peer-review
Chen, H.-W. (Recipient), Lin, Y.-D. (Recipient) & Chen, M.-Y. (Recipient), 14 Nov 2024
Prize: Prize (including medals and awards)
Lin, Y.-D. (Recipient), 24 Aug 2024
Prize: Prize (including medals and awards)
Lin, Y.-D. (Participant)
Activity: Public, Community and School Engagement › Public talk, lecture, debate, seminar, workshop
Lin, Y.-D. (Participant)
Activity: Public, Community and School Engagement › Public talk, lecture, debate, seminar, workshop