Research output per year
Research output per year
Search results
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2025
Measuring institutions’ country brand authenticity in transnational higher education
Wilkins, S., Huisman, J., Khan, M. Z. I. & Elmoshnib, M., 18 Feb 2025, (E-pub ahead of print) In: Higher Education Research and Development. p. 1-17Research output: Contribution to journal › Article › peer-review
Open AccessFile -
2024
Country-branded universities: a framework for country brand authenticity in transnational higher education
Wilkins, S. & Huisman, J., 9 May 2024, (E-pub ahead of print) In: Studies in Higher Education.Research output: Contribution to journal › Article › peer-review
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Educational Institutions Still Eager to Establish a Branch Campus in Dubai
Wilkins, S., 12 Aug 2024, In: International Higher Education. 119, Summer 2024, p. 21-22Research output: Contribution to journal › Article › peer-review
Open AccessFile2 Downloads (Pure) -
International branch campuses: the influences of country of origin and campus environment on students’ institution choices and satisfaction
Wilkins, S., Hazzam, J., Ireland, J. J. & Kana, R., 3 Mar 2024, In: Journal of Higher Education Policy and Management. 46, 2, p. 182-199 18 p.Research output: Contribution to journal › Article › peer-review
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International Branch Campuses: Current Trends and Future Possibilities
Wilkins, S., 5 Jan 2024, In: International Higher Education. 116Research output: Contribution to journal › Article › peer-review
Open Access -
Purposive sampling in qualitative research: A framework for the entire journey
Ahmad, M. & Wilkins, S., 10 Dec 2024, In: Quality & Quantity.Research output: Contribution to journal › Article › peer-review
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Rollover service contracts: the influences of perceived value, convenience, confusion and switching costs on consumer satisfaction and service loyalty
Butt, M. M., Wilkins, S., Hazzam, J. & Marder, B., 16 Nov 2024, In: Journal of Strategic Marketing. 32, 8Research output: Contribution to journal › Article › peer-review
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Service contract type and consumer choice behavior: the contributory roles of perceived value, brand reputation and consumer incentives
Wilkins, S., Ireland, J. J., Hazzam, J. & Megicks, P., 23 Feb 2024, In: Marketing Intelligence & Planning.Research output: Contribution to journal › Article › peer-review
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Servicescape in transnational higher education: the effects of campus design, physical environment and facilities on student experience and satisfaction
Wilkins, S., Hazzam, J. & Ireland, J. J., 2 Jul 2024, In: Journal of Marketing for Higher Education. 34, 2, p. 992-1011 20 p.Research output: Contribution to journal › Article › peer-review
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Student identity in transnational higher education: international branch campuses versus Sino-foreign institutes
Cai, L., Wilkins, S., Zhao, L. & Zhang, Y., 11 Sept 2024, (E-pub ahead of print) In: Compare: A Journal of Comparative and International Education.Research output: Contribution to journal › Article › peer-review
Open Access -
The development of Uzbekistan as a transnational higher education hub: government and institution rationales, and early outcomes
Muratov, B. & Wilkins, S., 2 Sept 2024, In: Journal of Higher Education Policy and Management.Research output: Contribution to journal › Article › peer-review
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The drivers and outcomes of postgraduate students’ adoption and use of LinkedIn learning
Hazzam, J., Wilkins, S., Singh, B. & Ibrahim, B., 24 Apr 2024, In: Innovations in Education and Teaching International.Research output: Contribution to journal › Article › peer-review
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The influence of LinkedIn group community on postgraduate student experience, satisfaction and grades
Hazzam, J., Wilkins, S., Southall, C. & Ibrahim, B., 1 Jul 2024, In: Computers & Education. 216, 105052.Research output: Contribution to journal › Article › peer-review
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The Influences of Ambidexterity, New Public Management and Innovation on the Public Service Quality of Government Organizations
Alkaabi, S., Hazzam, J., Wilkins, S. & Dan, S., 2 Sept 2024, In: Public Performance & Management Review.Research output: Contribution to journal › Article › peer-review
Open Access -
Understanding Contextual Factors Influencing Chinese Students to Study at a Hong Kong Institution's Intra-Country Branch Campus
Dai, K., Wilkins, S. & Zhang, X., Sept 2024, In: Journal of Studies in International Education. 28, 4, p. 624-642 19 p.Research output: Contribution to journal › Article › peer-review
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Uzbekistan Ranks Third Globally as Host of International Branch Campuses
Wilkins, S. & Muratov, B., 15 Aug 2024, In: International Higher Education. 119, Summer 2024, p. 25-27Research output: Contribution to journal › Article › peer-review
Open AccessFile3 Downloads (Pure) -
2023
Academic Careers in Transnational Higher Education: The Rewards and Challenges of Teaching at International Branch Campuses
Wilkins, S. & Annabi, C. A., 15 May 2023, In: Journal of Studies in International Education. 27, 2, p. 219-239 21 p.Research output: Contribution to journal › Article › peer-review
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Branding discourses in transnational higher education in the era of hypercompetition: leveraging secondary brand associations
Juusola, K., Wilkins, S. & Jamous, S., 22 Dec 2023, In: Compare: A Journal of Comparative and International Education. 18 p.Research output: Contribution to journal › Article › peer-review
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Collaborative learning in online breakout rooms: the effects of learner attributes on purposeful interpersonal interaction and perceived learning
Wilkins, S., Butt, M. M., Hazzam, J. & Marder, B., 22 Mar 2023, In: International Journal of Educational Management. 28, 1, p. 32-50 19 p.Research output: Contribution to journal › Article › peer-review
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Consumers’ propensity for rollover service contracts: the influences of perceived value, convenience and trust on service loyalty
Wilkins, S., Hazzam, J. & Megicks, P., 3 Apr 2023, In: Journal of Strategic Marketing. 31, 3, p. 516-531 16 p.Research output: Contribution to journal › Article › peer-review
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The influences of lecturer charismatic leadership and technology use on student online engagement, learning performance, and satisfaction
Hazzam, J. & Wilkins, S., 1 Jul 2023, In: Computers & Education. 200, July 2023Research output: Contribution to journal › Article › peer-review
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2022
FMCG firms’ margin management: consumer trade-offs among product price, quantity and quality
Wilkins, S. & Ireland, J. J., 31 Dec 2022, In: Journal of Strategic Marketing. 22, 8, p. 764-781Research output: Contribution to journal › Article › peer-review
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International marketing capabilities development: The role of firm cultural intelligence and social media technologies
Hazzam, J. & Wilkins, S., 3 Jul 2022, In: Journal of Marketing Theory and Practice. 30, 3Research output: Contribution to journal › Article › peer-review
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New Public Management in Abu Dhabi: Effects on Employee Loyalty, Organizational Citizenship Behaviors, and Work–Life Balance
Hebsi, A. A. & Wilkins, S., 29 Dec 2022, In: Merits. 3, p. 77-95Research output: Contribution to journal › Article › peer-review
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Student Mobility in Transnational Higher Education: Study Abroad at International Branch Campuses
Wilkins, S. & He, L., 1 Feb 2022, In: Journal of Studies in International Education. 26, 1Research output: Contribution to journal › Article › peer-review
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Student retention in higher education: the influences of organizational identification and institution reputation on student satisfaction and behaviors
Hassani, A. A. A. & Wilkins, S., 9 Aug 2022, In: International Journal of Educational Management. 36, 6, p. 1046-1064 19 p.Research output: Contribution to journal › Article › peer-review
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2021
Doctoral publishing as professional development for an academic career in higher education
Wilkins, S., Hazzam, J. & Lean, J., 1 Mar 2021, In: International Journal of Management Education. 19, 1, 100459.Research output: Contribution to journal › Article › peer-review
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Institution strategy in transnational higher education: late entrants in mature markets – the case of international branch campuses in the United Arab Emirates
Wilkins, S. & Huisman, J., 3 Apr 2021, In: Studies in Higher Education.Research output: Contribution to journal › Article › peer-review
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2020
Food safety performance in food manufacturing facilities: the influence of management practices on food handler commitment
Taha, S., Wilkins, S., Juusola, K. & Osaili, T. M., 31 Jan 2020, In: Journal of Food Protection. 83, 1, p. 60-67Research output: Contribution to journal › Article › peer-review
Open Access -
International branch campuses: The new Platonic Academy
He, L. & Wilkins, S., 4 Oct 2020, In: International Higher Education. 101, p. 18-19 2 p.Research output: Contribution to journal › Article › peer-review
Open Access -
Student experience at international branch campuses
Wilkins, S., 1 Sept 2020, In: Australian Universities' Review. 62, 2, p. 39-46Research output: Contribution to journal › Article › peer-review
Open AccessFile22 Citations (SciVal)4 Downloads (Pure) -
The positioning and competitive strategies of higher education institutions in the United Arab Emirates
Wilkins, S., 9 Jan 2020, In: International Journal of Educational Management. 34, 1, p. 139-153Research output: Contribution to journal › Article › peer-review
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Two decades of international branch campus development, 2000–2020: a review
Wilkins, S., 29 Dec 2020, In: International Journal of Educational Management. 35, 1, p. 311-326 16 p.Research output: Contribution to journal › Article › peer-review
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2019
Institutional influences on firm strategy in authoritarian emerging economies: Multi-platform mass media companies in the UAE
Wilkins, S. & Emik, S., 19 Aug 2019, In: International Journal of Emerging Markets. 16, 1, p. 7-24Research output: Contribution to journal › Article › peer-review
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Managing Faculty in Transnational Higher Education: Expatriate Academics at International Branch Campuses
Wilkins, S. & Neri, S., 10 Sept 2019, In: Journal of Studies in International Education. 23, 4, p. 451-472Research output: Contribution to journal › Article › peer-review
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Student learning in higher education through blogging in the classroom
Garcia, E., Moizer, J., Wilkins, S. & Haddoud, M. Y., 31 Jul 2019, In: Computers & Education. 136, p. 61-74Research output: Contribution to journal › Article › peer-review
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Talent management in transnational higher education: strategies for managing academic staff at international branch campuses
Neri, S. & Wilkins, S., 2 Jan 2019, In: Journal of Higher Education Policy and Management. 41, 1, p. 52-69Research output: Contribution to journal › Article › peer-review
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The acceptance of halal food in non-Muslim countries: effects of religious identity, national identification, consumer ethnocentrism and consumer cosmopolitanism
Wilkins, S., 21 Oct 2019, In: Journal of Islamic Marketing. 10, 4, p. 1308-1331Research output: Contribution to journal › Article › peer-review
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The Return of China’s Soft Power in South East Asia: An Analysis of the International Branch Campuses Established by Three Chinese Universities
He, L. & Wilkins, S., 20 Sept 2019, In: Higher Education Policy. 32, 3, p. 321-337Research output: Contribution to journal › Article › peer-review
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The role of theory in the business/management PhD: how students may use theory to make an original contribution to knowledge
Wilkins, S., Neri, S. & Lean, J., 30 Nov 2019, In: The International Journal of Management Education. 100316.Research output: Contribution to journal › Article › peer-review
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2018
Definitions of Transnational Higher Education
Wilkins, S., 11 Sept 2018, In: International Higher Education. 95, p. 5-7Research output: Contribution to journal › Article › peer-review
Open Access -
International brand alliances and co-branding: antecedents of cognitive dissonance and student satisfaction with co-branded higher education programs
Wilkins, S., 20 Mar 2018, In: Journal of Marketing for Higher Education. 28, 1, p. 32-50 19 p.Research output: Contribution to journal › Article › peer-review
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The benefits and drawbacks of transnational higher education: Myths and realities
Wilkins, S. & Juusola, K., 31 Aug 2018, In: Australian Universities' Review. 60, 2, p. 68-76 9 p.Research output: Contribution to journal › Article › peer-review
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The influence of organisational identification on employee attitudes and behaviours in multinational higher education institutions
Wilkins, S., Butt, M. M. & Annabi, C. A., 20 Jan 2018, In: Journal of Higher Education Policy and Management. 40, 1, p. 48-66 19 p.Research output: Contribution to journal › Article › peer-review
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The management of transnational higher education
Wilkins, S., 1 Mar 2018, In: International Journal of Educational Management. 32, 2, p. 206-209 4 p.Research output: Contribution to journal › Article › peer-review
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The resilience of the MBA in emerging economies: student motivations for wanting an MBA in China and the United Arab Emirates
Wilkins, S., He, L., Zhu, L. & Elmoshnib, M., 4 May 2018, In: Journal of Higher Education Policy and Management. 40, 3Research output: Contribution to journal › Article › peer-review
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Transnational higher education: The importance of institutional reputation, trust and student-university identification in international partnerships
Heffernan, T., Wilkins, S. & Butt, M. M., 31 Mar 2018, In: International Journal of Educational Management. 32, 2, p. 227-240Research output: Contribution to journal › Article › peer-review
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What a Branch Campus Is: A Revised Definition
Wilkins, S. & Rumbley, L., 1 Mar 2018, In: International Higher Education. 93, p. 12-14Research output: Contribution to journal › Article › peer-review
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2017
Achieving Legitimacy in Cross-Border Higher Education: Institutional Influences on Chinese International Branch Campuses in South East Asia
He, L. & Wilkins, S., 1 Nov 2017, In: Journal of Studies in International Education. 22, 3, p. 179-197 19 p.Research output: Contribution to journal › Article › peer-review
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Dual consumer–organisation identification in international alliances and partnerships: consumers’ supportive intentions towards local and foreign firms
Wilkins, S., Butt, M. M. & Heffernan, T., 27 Apr 2017, In: Journal of Strategic Marketing. 26, 7, p. 551-567 17 p.Research output: Contribution to journal › Article › peer-review