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Personal profile

Research interests

My main research interests are focused on developing our understanding of the way in which strategies, and associated processes and practices, relate to the wider institutional setting in which organizations operate. In this context I have a particular interest in diversification strategy, the relationship between strategy and organization, and international management. A related area of interest lies in comparative business organization and management.

Willing to supervise PhD

I welcome enquiries from potential PhD candidates in the broad areas of strategic and international management with a particular interest in comparative and longitudinal studies. More specifically, I wish to encourage students interested in researching the relationship between the strategic development of organisations and the wider institutional context in which they operate.

Fingerprint Dive into the research topics where Michael Mayer is active. These topic labels come from the works of this person. Together they form a unique fingerprint.

International diversification Business & Economics
Product diversification Business & Economics
Diversification Business & Economics
Diversification strategy Business & Economics
Managers Business & Economics
Internationalization Business & Economics
Foreign competition Business & Economics
Ownership concentration Business & Economics

Network Recent external collaboration on country level. Dive into details by clicking on the dots.

Research Output 2002 2019

Technological Diversification: A Systematic Review of Antecedents, Outcomes and Moderating Effects

Ceipek, R., Hautz, J., Mayer, M. C. J. & Matzler, K., 1 Oct 2019, In : International Journal of Management Reviews. 21, 4, p. 466-497 32 p.

Research output: Contribution to journalArticle

Open Access
7 Citations (Scopus)

International and Product Diversification: Which Strategy Suits Family Managers

Stadler, C., Mayer, M., Hautz, J. & Matzler, K., 1 Feb 2018, In : Global Strategy Journal. 8, 1, p. 184-207 24 p.

Research output: Contribution to journalArticle

Diversification strategy
Product diversification
International diversification
Top management teams
1 Citation (Scopus)
106 Downloads (Pure)

Diversification and Internationalization in the European Single Market

Mayer, M., Hautz, J., Stadler, C. & Whittington, R., 31 Aug 2017, In : Business History Review. 91, 2, p. 279-299 21 p., BHR MS 2016033.

Research output: Contribution to journalArticle

Open Access
Single European market
Diversification strategy

Few companies actually succeed at going global

Stadler, C., Mayer, M. & Hautz, J., Jun 2015, In : Harvard Business Review.

Research output: Contribution to journalArticle


Negotiating conflicting institutional logics in cases of involuntary exposure: An in-depth case study

Author: Warther, J., 19 Jul 2019

Supervisor: Mayer, M. (Supervisor) & Dimov, D. (Supervisor)

Student thesis: Doctoral ThesisPhD


Organisational Ambidexterity: Bridging the divide between theory and practice

Author: Rose, N., 21 Nov 2017

Supervisor: Swart, J. (Supervisor) & Mayer, M. (Supervisor)

Student thesis: Doctoral ThesisPhD


Social capital, knowledge sharing and innovation : the role of business group affiliation in Turkey

Author: Ozen, O., 27 Jun 2017

Supervisor: Mayer, M. (Supervisor) & Tomlinson, P. (Supervisor)

Student thesis: Doctoral ThesisPhD


Subsidiary Transformation, Network Relations and Dynamic Capability Development: Case Studies of Taiwanese MNE Subsidiaries in China

Author: Lin, C., 26 Jun 2013

Supervisor: Meyer, K. (Supervisor) & Mayer, M. (Supervisor)

Student thesis: Doctoral ThesisPhD