Lorna Stevens

Dr

Accepting PhD Students

19962019
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Research Output 1996 2019

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Review article
2012
11 Citations (Scopus)

Bollywood Cinema's Global Reach: Consuming the "Diasporic Consciousness"

Takhar, A., Maclaran, P. & Stevens, L., 1 Sep 2012, In : Journal of Macromarketing. 32, 3, p. 266-279 14 p.

Research output: Contribution to journalReview article

Diaspora
Consciousness
Cinema
Marriage
Globalization
1999
17 Citations (Scopus)

Critical marketing in the classroom: Possibilities and challenges

Catterall, M., Maclaran, P. & Stevens, L., 1 Dec 1999, In : Marketing Intelligence & Planning. 17, 7, p. 344-353 10 p.

Research output: Contribution to journalReview article

Marketing
Critical marketing
Critical reflection
Curriculum
Margin
1997
7 Citations (Scopus)

Marketing and feminism: a bibliography and suggestions for further research

Catterall, M., Maclaran, P. & Stevens, L., 1 Dec 1997, In : Marketing Intelligence & Planning. 15, 7, p. 369-376 8 p.

Research output: Contribution to journalReview article

Marketing
Feminism