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19962019
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Research Output 1996 2019

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Chapter
2018

Gender, Marketing and Emotional Labour: A Critical, Feminist Exploration of the Ideological Helix that defines our working worlds

Stevens, L., 15 Oct 2018, The Routledge Companion to Critical Marketing. Tadajewski, M., Higgins, M., Denegri-Knott, J. & Varman, R. (eds.). London: Routledge, p. 415-429 16 p.

Research output: Chapter in Book/Report/Conference proceedingChapter

2014
1 Citation (Scopus)

Boudoirs, cowdillacs and rotolactors: A salutary tale of elsie the brand mascot

Stevens, L., Maclaran, P. & Kearney, M., 1 Jun 2014, Brand Mascots: And Other Marketing Animals. Brown, S. & Ponsonby-McCabe, S. (eds.). Taylor and Francis, p. 110-122 13 p.

Research output: Chapter in Book/Report/Conference proceedingChapter

2013
1 Citation (Scopus)

The making of mothers

O’Donohoe, S., Hogg, M., Maclaran, P., Martens, L. & Stevens, L., 1 Sep 2013, Motherhoods, Markets and Consumption: The Making of Mothers in Contemporary Western Cultures. Taylor and Francis, p. 1-13 13 p.

Research output: Chapter in Book/Report/Conference proceedingChapter

2012
8 Citations (Scopus)

The carnal feminine: Consuming representations of womanhood in a contemporary media text

Stevens, L. & Maclaran, P., 1 Jan 2012, Gender, Culture, and Consumer Behavior. Taylor and Francis, p. 63-86 24 p.

Research output: Chapter in Book/Report/Conference proceedingChapter

2011
4 Citations (Scopus)

Gendered bodies: Representations of femininity and masculinity in advertising practices

Stevens, L. & Ostberg, J., 16 Dec 2011, Marketing Management: A Cultural Perspective (1st ed.). Penaloza, L., Toulouse, N. & Massimiliano Visconti, L. (eds.). London, U. K.: Routledge, p. 392-407 16 p.

Research output: Chapter in Book/Report/Conference proceedingChapter

Femininity
Masculinity
Marketing
Consumer culture
Consciousness
2008

Thinking Through Theory: Materialising the Oppositional Imagination

Maclaran, P. & Stevens, L., 31 Mar 2008, Critical Marketing: Issues in Contemporary Marketing. Tadajewsky, M. & Brownlie, D. (eds.). London, U. K.: Routledge, p. 345-362 17 p.

Research output: Chapter in Book/Report/Conference proceedingChapter

2006
1 Citation (Scopus)

Telling Tales of Virago Press

Stevens, L., 30 Mar 2006, Consuming Books: The Marketing and Consumption of Literature. Brown, S. (ed.). London, U. K.: Routledge, p. 160-166 6 p. (Routledge Interpretive Marketing Research).

Research output: Chapter in Book/Report/Conference proceedingChapter

2000

Marketing and Feminism: An Evolving Relationship

Catterall, M., Maclaran, P. & Stevens, L., 27 Jul 2000, Marketing and Feminism: Current Issues and Research. Catterall, M., Maclaran, P. & Stevens, L. (eds.). London, U. K.: Routledge, p. 1-5 5 p. (Routledge Interpretive Marketing Research).

Research output: Chapter in Book/Report/Conference proceedingChapter

1998

Romancing the Utopian Marketplace: Dallying with Bakhtin in the Powerscourt Townhouse Centre

Stevens, L. & Maclaran, P., 1998, Romancing The Market. Brown, S., Doherty, A. M. & Clarke, B. (eds.). London, U. K.: Routledge, p. 172-186 14 p. (Routledge Interpretive Marketing Research).

Research output: Chapter in Book/Report/Conference proceedingChapter

1996

The Pathetic Phallusies of St. Thomas Aquinas and why Marketing should give Eve a break

Catterall, M., Maclaran, P. & Stevens, L., 26 Dec 1996, Marketing Apocalypse: Eschatology, Escapology and the Illusion of the End. Brown, S., Bell, J. & Carson, D. (eds.). London, U. K.: Routledge, p. 223-236 (Routledge Interpretive Marketing Research).

Research output: Chapter in Book/Report/Conference proceedingChapter