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Personal profile

Research interests

I conduct inter-disciplinary research on the interaction between human behaviour and technology, with specific foci on issues of how the design of systems influences behaviour ranging from privacy and self-disclosure, cyber-security, social relations and patterns of influence. I am a programme lead for the national Centre for Research and Evidence on Security Threats, as well as currently running funded projects on individual susceptibility to malevolent influence techniques (e.g. scams, phishing), communication accommodation, and behaviour change and technology. My work has been funded by the ESRC, EPSRC, EU, British Academy, DSTL and UK Government. I also have an interest in ‘big data’ generally, and the use of computational social science to gain insights into social and workplace behaviours. There are more details on my personal website.

Willing to supervise PhD

I am interested in hearing from potential PhD students who are interested in any of the topics listed above (or related), particularly those who are interested in work that crosses boundaries between computational and social science.

Fingerprint Dive into the research topics where Adam Joinson is active. These topic labels come from the works of this person. Together they form a unique fingerprint.

  • 3 Similar Profiles
Linguistics Engineering & Materials Science
privacy Social Sciences
Social Desirability Medicine & Life Sciences
Communication Engineering & Materials Science
accommodation Social Sciences
Internet Medicine & Life Sciences
Social Networking Medicine & Life Sciences
Research Medicine & Life Sciences

Network Recent external collaboration on country level. Dive into details by clicking on the dots.

Projects 2008 2020

cognitive ability

Guarded talk

Joinson, A.

Government Department


Project: Central government, health and local authorities

Rapid Review: Increasing Likelihood of Bystander Interventions in Online Environments

Joinson, A.

The Home Office


Project: Central government, health and local authorities

Research Output 1999 2019

Bad guys and barriers: Exploring children’s mental models of security through qualitative analysis of drawings

Muir, K. & Joinson, A., Jul 2019, (Accepted/In press).

Research output: Contribution to conferencePoster

Battle for Britain: Analysing drivers of political tribalism in online discussions about Brexit

North, S., Piwek, L. & Joinson, A., 25 Jul 2019, In : CEUR Workshop Proceedings. 2411, p. 27-29 3 p.

Research output: Contribution to journalConference article

Open Access
7 Citations (Scopus)
50 Downloads (Pure)

Human and computer personality prediction from digital footprints

Hinds, J. & Joinson, A., 1 Apr 2019, In : Current Directions in Psychological Science. 28, 2, p. 204-211 8 p.

Research output: Contribution to journalArticle

Open Access
1 Citation (Scopus)

The evolution of online ideological communities

Davidson, B., Jones, S., Joinson, A. & Hinds, J., 22 May 2019, In : PLoS ONE. 14, 5, p. 1-25 25 p., e0216932.

Research output: Contribution to journalArticle

Open Access


Dataset Containing Online Communities Metadata

Joinson, A. (Creator), Davidson, B. (Creator), University of Bath, 22 May 2019



Saving Face on Facebook: Managing Impressions in the Presence of Multiple Audiences on Social Network Sites

Author: Marder, B., 31 Dec 2013

Supervisor: Joinson, A. (Supervisor) & Shankar, A. (Supervisor)

Student thesis: Doctoral ThesisPhD


Shape Shifting Behavior and Identity Across Digital Systems

Author: Davidson, B., 20 Nov 2019

Supervisor: Joinson, A. (Supervisor)

Student thesis: Doctoral ThesisPhD

The Effects of Day-to-Day Interaction via Social Network Sites on Interpersonal Relationships

Author: Houghton, D., 31 May 2013

Supervisor: Joinson, A. (Supervisor) & Caldwell, N. (Supervisor)

Student thesis: Doctoral ThesisPhD


Towards an Understanding of the Antecedents of Influence in Virtual Communities

Author: Archer-Brown, C., 31 Dec 2013

Supervisor: Joinson, A. (Supervisor) & Piercy, N. (Supervisor)

Student thesis: Doctoral ThesisPhD